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Less than 20% of rural households
in India have access to formal credit mechanisms. Equally low are
the numbers of people in both rural and semi-urban India who hold
simple bank accounts. The vast majority are at the mercy of greedy
local money lenders. ‘Inclusive Banking’ would be key to bringing
them into organized and formal systems.
Banks and MFIs have been hampered by the high cost of delivery in
servicing remote far-flung areas. Since saving sizes are small and
the number of transactions per day even lower, it becomes unviable
for banks to penetrate such areas by having branches. Even credit
delivery through ATMs becomes a costly proposition due to its high
capital costs.
Vortex Engineering Pvt. Ltd aims to provide solution through its low
cost ATMs which would help banks to provide financial services to
rural and semi urban India.
Vortex Engineering Pvt Ltd (Vortex) is engaged in the manufacture of
low cost ATMs which would enable banks to break the outreach
barrier. The capital cost of Vortex ATM is less than 1/8th of a
conventional ATM, dropping transactions rates to less than 40 per
day and therefore making it viable for financial institutions to
focus on inclusiveness.
Company background
Mr. L. Kannan is the Promoter and Managing Director of the company.
He is a mechanical engineer from the IIT, Madras. For almost a
decade he was working with associations/NGOs involved in rural
development. He founded Vortex in 2001 as an entity that would
develop technologies appropriate to rural India. Prior to developing
the ATM, Kannan had developed a micro-spinning unit that enables
cotton yarn spinning at extremely small scales.
Product
Vortex ATM Features:
Design rugged, capable of working in rural areas without air
conditioning
Cash dispenser capable of handling
soiled/used currency notes, no need to replenish ATM with fresh
notes regularly and therefore reduces operational hassles
Biometric authentication
(fingerprinting) to protect illiterate users of ATM
Standard features & pads for inputting
PIN no., secure chest etc
Conforms to standard security
standards
Lends itself to be used in ways deemed
appropriate, whether fixed or mobile, can be equipped with smart
card readers, with sound signals etc
Can be integrated with suitable
connectivity platforms, whether VSAT, Wimax, WLL, CDMA etc
Impact Potential
Mature markets, on average, have a cash dispenser for every 1000
people. By this standard, India has potential for about a million
ATMs as compared to the 20-25,000 in existence today.
This is not counting the potential this offers to MFI’s to increase
their access points. The trickle down impact would be enormous
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